New Balance x David Seeds
Date: 2020
Client: New Balance
Role: Animation and Sound
Brief: Social Media Animation
We are excited to announce our latest seed based animation project featuring the dynamic collaboration between New Balance and David's Seeds. This series of videos showcases a blend of food and footwear, bringing to life the unique identity of both brands. With visuals crafted from photos by Banner Collective, we managed the post process, including design, compositing, animation, and sound design, to create engaging content that highlights this partnership.
New Balance (FUELCELL)
Date: 2021
Client: New Balance
Role: Animation and Sound
Brief: Social Media Animation
For this project we developed a series of compelling social media animations that showcase New Balance’s Fuel Cell Baseball Cleat. Our primary focus was to capture the tension and power inherent in each athletic step, emphasizing both the cleat's performance and its connection to the game. We chose to incorporate the familiar field dust that evokes nostalgia for any baseball player. The direction and photography for this project were gracefully provided by Banner Collective.